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About this product

Whitening that rebuilds enamel instead of wearing it down.

A concentrated powdered toothpaste that pairs Dr. Ginger's activated white coconut charcoal with nano-hydroxyapatite, the mineral your enamel is actually made of. Hydroxyapatite is the fluoride-free way to remineralize teeth: it fills in the microscopic surface wear that makes teeth look dull and feel sensitive. The white charcoal lifts surface stains without the black mess of ordinary charcoal.

Because it is a powder, there is no water and no preservatives in the jar, and one jar goes about three times as far as a tube. Calcium carbonate, bentonite clay, turmeric, xylitol and peppermint round it out. Fluoride-free, gluten-free, non-GMO and clinically tested. Coconut mint flavor.

Who this is for

  • Your teeth are sensitive and you want to strengthen enamel, not just cover the problem
  • You want fluoride-free whitening that has real science behind it
  • You travel or camp and want a toothpaste that cannot leak or freeze
  • You are cutting plastic tubes and preservatives out of the bathroom

How to use

Dampen your brush, dip it in the powder, and brush two minutes in small circles. 1.28 oz jar, roughly three tubes' worth of brushing. Four-year shelf life.

Ingredients: calcium carbonate, nano-hydroxyapatite, activated charcoal from organic coconuts, coconut extract, turmeric, bentonite clay, xylitol, peppermint, stevia.

Developed by Dr. Ginger Price, DDS, a cosmetic dentist with 35 years in practice who could not find a natural toothpaste she was willing to recommend, so she made one.